Design

Newme’s mission is to support and encourage all women in building their own empires. That’s why our design team has carefully developed features that deliver on style without compromising on endurance and practicality.

Working closely with Australian designers has been one of the greatest joys of this journey. With a team made up entirely of women, we designed our bags to follow women on their byes day-to-day lives.

The features of the Signature Tote came to life from that motto:

• Premium genuine leather: known for its durability and soft, natural feel.
• Magnetic snap closure: giving you quick, easy access to your bag’s contents.
• Spacious pockets: they keep your essentials safe and organised.
• Tote-sized body:  comfortably fits your 14” laptop, plus your lunch containers and everyday essentials. 

We also wanted to have a fresh take on traditional work bag aesthetics. With clean, organic lines and minimal metallic accents, our designs have a distinctly modern, yet organic edge.

But don’t forget: our community is not just carrying a bag, but a statement of commitment to your own independence.

With all our heart, we hope that you love using this product the same way we loved creating it.